What information does SLG gather and track, and how is it used?
Information gathered online can generally be categorized as either anonymous or personally identifiable. Anonymous information is information that cannot be traced back to a specific individual. Personally identifiable information is information that identifies, either alone or with other information, a particular individual.
Gathering and Use of Anonymous Information
At the Site, SLG collects via Google Analytics the number of searches that are queried each month, tracks keyword searches, the time visitors spend on the Site and certain portions of the Site, whether the visitor is a repeat or new visitor, and collects the general geographic location from where searches are queried. SLG does not collect, however, the names, e-mail addresses or gender of the people searching.
At the Site, SLG collects, among other things, the visitor's domain name (e.g. whether the user is logged on google.com or yahoo.com), referral data (e.g., we record the URL address of the last website a user visited prior to clicking through to the Site), the operating system of the user’s device, and browser and platform type (e.g., Microsoft Internet Explorer 8.0 browser on a Windows XP platform).
In addition to collecting these types of information, SLG collects aggregate queries for internal reporting. SLG also counts, tracks, and aggregates the visitor's activity into an analysis of general traffic flows at the Site (e.g. tracking where traffic comes from, how traffic flows within the Site, etc.). To these ends, SLG may merge information about you into group data, which is used for analytical purposes.
SLG uses the information that it collects about you to improve your browsing experience by personalizing the Site to your interest, and also to help SLG select content and services that you may find interesting and useful. Information about the content you visit and services you use may be used alone or in conjunction with information collected from other users to help SLG tailor the Site and its other products and services to better suit the needs and interests of you and other users.
Gathering and Use of Personally Identifiable Information
SLG gathers names, physical address, email address, and phone numbers solely in response to user request for addition to SLG’s newsletter list. SLG uses this information to respond to user requests for SLG’s newsletter.
If you wish to correct any personally identifiable information, such as name, physical address, or email address, or delete any of the foregoing from SLG’s records, please contact us at firstname.lastname@example.org or at 1754 Technology Drive, Suite 135, San Jose, California.
Use of 'Cookies'
With whom does SLG share the information it gathers/tracks?
Except as may be required by law, SLG does not provide third-party access to your personally identifiable information. SLG will not disclose the contact or demographic information of any individual user to advertisers or any other outside organization without the express permission of the individual.
Internal Privacy and Security Policies
SLG exercises commercially reasonable efforts to protect personally identifiable information against loss, unauthorized access, disclosure, misuse, or modification. Such measures include, without limitation, organizational measure (such as limiting access to those who need to know the information), technological methods (such as password protecting access to unencrypted forms of the personally identifiable information, and encrypting all information when stored on SLG’s computer servers) and physical measures (maintaining the information in limited access computer servers). Personally identifiable information, however, can be released as a result of events outside of SLG’s reasonable control, including viruses and hacker attacks.
Further Questions and Correcting Your Information
For any changes or deletions to your personally identifiable information which SLG has gathered, or for any questions or concerns you may have regarding this policy or any of SLG’s privacy practices, please contact us at email@example.com.
Special Policy With Regards to Information from Children Under Thirteen
In accordance with the Federal Children's Online Privacy Protection Act of 1998 (COPPA), SLG will never knowingly request personally identifiable information from anyone under the age of 13 without parental consent. When we knowingly receive information (with parental consent) from users under the age of 13, we will never voluntarily share their personally identifiable information with third parties, regardless of their stated preference given at registration.
Effective: June 2012